Posts Categorized: Self-promotion

I Made Something New! (Other people liked it. You might, too?)

secret weapon

One of the ‘Executive Decisions’ I made when I started working for myself was that I wanted to keep my clients close and my work personal.

I have absolutely nothing against bloggers who run workshops/mastermind groups/group course but that’s not really my style. My own blog is a bit not-by-the-books (even if there’s a lot of strategy behind it) and when I’ve taken group courses, so much of the advice I received was one-size-fits-all-blogs.

While I appreciate your advice, Other Professional Blogger, I don’t do makeup tutorials so no, I shouldn’t pitch Benefit.
And no, I don’t want to do sponsored Twitter parties.
And no, I don’t want to go to an all-inclusive resort in exchange for 57 hashtagged tweets.

Again, there’s nothing wrong with any of those things (they’re all money-makers!) they’re just very much not for me.

But one-on-one consulting is speeeeeendy. If someone knows what they’re doing, their hourly consulting rate usuallystarts at $200. And ad space on high-traffic blogs can start at $900!

I wanted to create something for micro-businesses, bloggers, or shoe-string-budget sites that would pair customized, just-for-you suggestions and strategy with ad space on Yes and Yes at a rate they could actually afford. 

Enter: Secret Weapon.
Price: $250.

Secret Weapon is a built-just-for-you checklist of 15-20 suggestions for your online space paired with traffic-rocketing ad space.

Depending on your goals + products, we can get you
* more sales + better conversions
* readers that stick around
* heaps more newsletter signups
* a bigger, more engaged social media following
* guest posts on big, high-traffic websites
* more retweets, pins, likes


“I’ve only been had time to implement half of the suggestions Sarah gave me. But with just two months and seven changes, I’ve seen a marked increase in comments (three times as many as this time last year), 140+ new Twitter followers, 460+ new Pinterest followers, and readers are spending 52% more time on my site. My Domain Authority increased from 23 to 27, which from an SEO perspective, is amazing! Her suggestions with a good mix of quick fixes and more long-term enhancements that I know will lead to big things. Sarah gives you a phenomenal amount of insight and traffic for your marketing dollar.”
Erika Sevigny, All Things E


Interested? Here are the details:

  • Click that ‘Book Now’ to let me know you’re ready for your Secret Weapon
  • Fill in this handy, dandy form with your  URLs, traffic stats, and business goals so I can properly stalk you
  • Within 2 business days, I’ll send you a packet with 15-20 specific-to-you suggestions
  • You spend the next 30(ish) days taking some (or all!) of that advice and polishing your online life till it shines
  • At the beginning of the next month, your 220×100 ad goes into the Yes and Yes sidebar and your images, products, and social media links are included in a sponsor post seen by all of my readers (even the ones reading in RSS feeds)
  • You bask in the glory of new clients, more traffic, and an online space you’re proud of

“Secret Weapon helped me gain so many Instagram and Pinterest followers! I can pinpoint the sharp increase in Instagram and Pinterest followers to the day I started using Sarah’s suggestions on my blog. I went from gaining a few new followers per week to a couple dozen. And the ad space was great! My data-loving jaw dropped when I looked at site statistics for readers from Yes & Yes: the average (lovely) visitor from Y&Y stayed on my site for 3:22 minutes compared to an average 1:22, the bounce rate was 44% compared to the average 78%, and Y&Y was my second largest traffic source for the month.  Alicia Johnston, Jaybird

I really hope you’ll let me immerse myself in your online space, help you perfect it, and then introduce you to my readers. I just know that Secret Weapon will totally change your online life!

P.S. If you’re looking for your weekly dose of small business and blogging advice, check out my guest post post Coaching Blueprint about how to create a sane, sustainable editorial calendar!


8 Ways To Make Online Networking Non-Gross + And Even Enjoyable

This guest post comes to us via Maria Ross, creator of Red Slice, brand strategist, speaker and author who believes cash flow and creativity are not mutually exclusive. Maria’s latest book, the 2nd edition of her Amazon best-selling book, Branding Basics for Small Business: How to Create an Irresistible Brand on Any Budget launched on April 1. For your reading pleasure, below is an adapted excerpt, which includes insights and tips from the author of I’m at a Networking Event-Now What???, Sandy Jones-Kaminski. 


Networking. Ugh. For those of you rolling your eyes at the thought of making idle luncheon chitchat or tooting your own horn a bit, consider this: Since brand is all about every touch point and experience people have with you, making connections and networking is a vital component of your brand-building strategy.

Few business owners realize that networking—in-person or online—should actually be a marketing budget line item and something you schedule into your weekly plans.

When engaging in social networking online, come at it from a place of generosity and mutual benefit, not a sales angle. Try to present yourself online as you would at an in-person event. You’d never just meet someone for the first time, shove your business card in their face, and ask them to buy what you’re selling, would you? While there are some people that do this, it’s not the best way to boost your brand perception! Be human and be consistent online with your brand, just as you would offline.

You can use social networking platforms to follow up on connections you make in person to reinforce your brand. When you meet someone at an event, exchange cards and invite them to connect with you through social media. If you do this, they are more inclined to click through to your profile and learn more about your business and brand than if you’d sent an email with a website link. Make sure you take the time to create a polished profile that reflects your brand.

Here are eight tips for achieving online networking bliss:

1.  Follow up online with offline contacts
When you meet offline, immediately connect with key contacts through online social channels, such as Twitter, LinkedIn, or Google+ to keep that connection fresh and avoid spamming.

2.  Personalize the note
Do not send invitations to connect on a social channel without personalizing the message. Say something meaningful! Remind them how you met or compliment them on their website.

3.  Give before you get
Think about a connection you can make for this person that benefits them. Surely there is someone you know who might make a good client, partner, or mentor.  Be generous and share.

4.  Acknowledge people who acknowledge you
Try to acknowledge @mentions or Comments when you can, especially those on a blog post or group discussion you’ve started in social media.

5.  Participate in online groups
Many social media platforms such as LinkedIn or Facebook offer online groups. Try different groups on for size and see which ones fit. Keep your active groups to a manageable number, maybe just 2-3 per platform. Test them out and if they are not working for you, leave the group. Remember to spend some time listening and reading posts or searching for key terms first to get a feel for the vibe before you jump into conversations.

6.  Follow experts and other thought-leaders
With many social media channels, you can follow people to whom you are not linked, whether they are famous or not. Share their valuable content with your connections rather than always using your own cntent.

7.  Don’t join too many peer groups
This is true for both online and offline networking. While it’s important to network with peers, collaborate and gain support and referrals, remember not to join too many groups filled with your competitors!

8.  Stay clear and true to your brand, and the right people will find you
Staying active in group conversations is a great way to get your name out there so that reporters, bloggers, and other media influentials in your space can find you. And if they are in your groups, be sure to comment on their posts as well. If you do, this makes it less of a “cold call” if you ever want to pitch them later on.

As with any other part of your brand-building plan, you must recognize the need to put in networking time.  This will be valuable time you bill to yourself. While it’s a different form of marketing, networking reinforces your personal and professional brand. Remember, when you work for yourself or a small organization, you don’t have a million-dollar budget behind you to promote the brand. You are the brand.

How do you feel about networking? How do you do it in a way that feels good to you?

photo by craig garner // cc // via unsplash

How To Win Friends + Influence Buyers On Instagram

This guest post comes to us via Tara Swiger, Instagram-enthusiast.  She guides creative biz ladies to explore a sustainable business with workshops like Pay Yourself. She leads a Starship full of explorers + a Solo Mission for the brave. You can become an explorer of your own business with her (free) mini-course here. 


A quick definition: Instagram is a free photo-sharing app for your phone. It allows you to share photos with your Instagram followers and post them on your other social networks (Facebook, Twitter, Tumblr, Flickr and more). It’s kinda like Twitter, but with photos instead of words.

So why all the fuss? And can this fuss be useful, to you, a savvy (but busy!) business owner?

The magic of Instagram is that it feels personal. It allows you a peek into my world, through my eyes. Instead of approximating the beauty (or quirkiness) of what I’m looking at with words, I can quickly show you.

Is it for you?

If you answer yes to any of these questions, then it might be worth your time to start using Instagram:

  • Do you work with or create physical products? (a maker, crafter, or artist, or an online or local seller-of-goods)

  • Are you based in a location that clients and customers visit? (A shop, studio, spa, classroom)

  • Is travel a part of your brand or service?

  • Do you want to develop a personal relationship with your customers and clients, and give them a “behind-the-scenes” look into your life?

If you choose to use Instagram to reach your customers, remember to:

Be a person. Instagram is a personal medium, so unless you’re Macy’s or Starbucks, it makes sense to use it as a person, with a single point-of-view. (This doesn’t mean you have to share personal photos of kids or cats, but do use your name + photo.) Include your company name (and what it does!) in your profile + include a link to your website.

Take photos of the new. When new items come into your shop, take a picture to share. When you create a new product, take a picture of it. And when you go new places, take a picture.

Show the process. A stream that only shares finished products will get old fast, but your customers will love to see how you create what you sell. Show the successes, the failures, the drafts. Take photos of your workspace during every part of the process. Even if you don’t make a physical product, something about your day has a process (your 10th cup of coffee?) so share it!

Share the useful, entertaining, and educational.  Think about your role in your customers’ lives. Are you inspiring, educating or entertaining them? Use your Instagram feed to continue this message in photos, whether it’s images of your work, a great book, or the best local cupcake shop.

Make your client the star. With their permission, share photos of your happy customers - wearing your dresses, knitting with your yarn, or decorating with your pillows. Even if you don’t sell physical items, you can snap a photo of your thrilled client.

Do you use Instagram for your business? Share your best tips in the comments!

How To Use Google Webmaster Tools In A Non-Overwhelming Way


This guest post is from Olivia of Early Bird Strategy. She helps small businesses, entrepreneurs, and bloggers create and grow their online presence. She digs process, content strategy, SEO, A/B testing, Oregon IPA and email marketing. You can sign up for her free resources newsletter here - don’t worry, you can sleep in.

Google judges you based on your technical issues. Even though you have awesome content - sometimes the Googlebots can’t find you (which means awesome customers and potential Internet-besties can’t either).

Thankfully, you can play by Google’s rules, using one of their free tools. After plugging in your site, you can find any errors or areas for improvement and get back to focusing on the fun stuff like cat videos and writing.

In this post, I’m going to show you three smart ways you can use Google’s free tool Google Webmaster Tools to learn about - and fix up - your blog, to ultimately improve your SEO. When you’re a blogger, it can feel like you spend all your time writing and connecting. So more “technical” things might sound like a terrible way to spend a Sunday afternoon, but putting in a little effort can get big results.

1. Find out how people are finding your blog and what searches you’re showing up for but people aren’t clicking on

Sure you might know what some people searched for to arrive at your site from using Google Analytics, but do you know what people are searching for when your blog comes up in a search on Google, but they DON’T click on you? Would you believe me if I told you this was something you can find out?

1-GWT-queries 1-GWT-queries

If your mind just exploded from the above image, here’s what’s happening… This part of Google Webmaster Tools takes a look at some of your top posts, tells you about how many people saw it on Google (Impressions), how many of them clicked on it (Clicks), what that click through rate was (CTR is clicks divided by impressions), and what the average position on Google was (for example #1, would be the very first result).

As you can see in the above image, even though I only wrote the post on editorial calendars a couple weeks ago, I’m already getting Google traffic from it. It’s still pretty far back (#28, which would be the 3rd page) on Google results, but it included a free download of an editorial calendar template and was something I spent a lot of time on, so I expect it to continue bringing me traffic, potential customers, and connections.

Actionable homework #1: In Google Webmaster Tools, navigate to the Search Traffic>Search Queries area, and click on the Top Pages tab. Then, sort your list from largest to smallest, by Impressions. Make a note of the three pages with the highest CTR, and the three pages with the lowest CTR. What can we learn from this? The higher your CTR the higher relevance (or perceived relevance) someone searching on Google thought you had on those search terms. What a great way to know what your first impression is on what people are finding useful!

What else you could write about similar to those topics. For the low CTR pages, take a look at the post. Is there something in the post title or meta description that people aren’t finding your little preview snippet compelling enough to click on? (how rude!) What can you learn or change about this?

2. Use Google Authorship to have your profile show up in search results

Have you noticed sometimes when you’re searching on Google that you see a little picture of the author in the results, like this:

Did you think it was only for massive sites like Mashable and Gawker etc.? It’s not! You can show up here too. One of the most overlooked areas of Google Webmaster tools is bloggers passing up this great opportunity to have your Google+ profile linked to your content, and more often than not have your profile picture in the results! Hello higher click through rate!

One of the Google Webmaster Tools Labs features is showing you statistics for your verified author posts.


Actionable Homework #2: Get the ball rolling for Google Authorship, whether that’s first signing up for a Google+ account or verifying your email address. Here’s Google’s Guide for linking your content to your Google+ profile (2 options).

3. Fix those crawl errors

This section of Google Webmaster Tools can feel like homework. {Hey, where did everybody go?!} While it can be tedious to clean up some of the broken stuff on your site (especially if you’ve been around a while), it can also make a big difference in traffic. Think of it as spring cleaning and from a reader’s perspective how frustrating is it to click a broken link!?

With one of my clients, I found thousands of crawl errors that instead of fixing one by one, we were able to fix in one go, during my Website Audit and Action Plan, by adding an automatic redirect! This tiny change resulted in a significant increase in organic traffic that previously had just been landing on a broken page - while a few people had managed to find their way to the homepage, most had just abandoned ship.

Actionable Homework #3: Navigate to the Crawl>Crawl Errors area in Google Webmaster Tools. Click on the “Not found” tab. Clean up a few of these by click on the line item, which opens a little popup window with more info. The “not found” url at the top is the link that is broken. By clicking on the “linked from” tab you’ll find where this traffic is coming from. For example, if you’d mistyped when linking up this on another post, you could go in and correct it.

If you log in and find that you have a lot of crawl errors, try not to feel too overwhelmed. Instead, fix a few to get an idea of how it works, and then set a reminder to come back and do recurring maintenance in this area.

To wrap things up, even if people are finding you via social channels, overlooking organic search is like pulling a humble brag trick on your content. “No thanks, you don’t need to look over here, I just spent tons of time creating all this. Look away, I don’t want to be found!”. With a few small tweaks you can set yourself up to be found.

To learn how to add and validate your site in Google Webmaster Tools, here’s an in-depth post with additional advanced things you can learn.

Have you tried Google Webmaster Tools?

Win A Free Solution Session For Your Small Business!

In the spirit of the holiday season (and helping you + your business get a jump on 2014), I wanted to do my small part in spreading good cheer.  In an attempt to repair my karma after regifting that sweater and making my cat wear costumes, I’m giving away a Solution Session to one deserving company, creative, or entrepreneur.

Last year, Arc’s Value Village won.  They’re a Twin Cities-based, chain of non-profit thrift stores that supports children and adults with disabilities.  Last year, their stores brought in over $2 million dollars to fund special needs programing. Isn’t that lovely?  I was flattered to be able to work with such a wonderful organization. (You can see nice things previous clients have said about my work here.)

While I’ve got a weak spot for nonprofits, you needn’t be rescuing puppies or curing cancer to win this Solution Session.  I love businesses and people who are passionate about their mission - whatever that is - and show that they’re serious about what they’re doing. You’re on at least one social media platform. You update things regularly. You do not quake in the face of terms like “at mention” and “Hootsuite.”

Sound like you?  Wonderful!  Fill out this questionnaire to apply for the free session; I’ll choose a winner next Tuesday.

And? This is probably a good a time as any to tell you:

My Clever Sessions will go from $250 to $300 and my Solution Sessions from $1,000 to $1,200.  If you’ve been thinking about working together, you might want to book now and lock in my lower rate 😉

Why the change? I need a break from sales pages and About pages.  I’m working on one (or three) apps, a book proposal, and a new ebook. I’m planning trips to Mexico and Alaska and Florida.  My clients have straight up told me I should be charging more.  And honestly? I’m ready for something new.

As always, I am so, so thankful that you make Yes and Yes and this blog part of your online life.  I so appreciate it!

In Which I’m Ridiculously Open About My Rates + Money

Has this ever happened to you?

One of your favorite, widely-read blog announces that they’re taking sponsors.
On Facebook , a graphic designer friend says they’re taking new clients.
A writer whose work you admire announces that she’d be happy to help people edit their book proposals.
But none of them actually mention how much they charge.

There are plenty of super valid reasons not to post your rates.  You want to write up individualized quotes for each client.  You want some wiggle room - depending  on how eager you are to work with someone.  Or maybe nobody else in your industry posts their rates and you’re worried that yours are way, way too high (or too low.)

There are also lots of reasons to be totally, totally open about your rates - which is what I’ve decided to do.

Reason 1
I want to save time - both mine and my potential client’s
I spend at least an hour every day responding to queries about my rates and how I work.   The answers to these questions are always the same and I do have a template email that I use - but wouldn’t it be a lot easier if I just posted my rates on my site?

Reason 2
I don’t want people to assume I’m out of their price range
Hiring someone to write a sales page for you seems like a Big Huge Deal that will cost you $500+ and take a month.  And maybe that’s accurate with some people or marketing agencies! My turnaround time is 2-3 business days and I charge $180 for each permanent page.

Reason 3
Being secretive exhausts me
I can’t be bothered to charge people different rates.  Isn’t transparency a million times easier? Now I’ll know that every person who emails me for copywriting or editing work has downloaded my rate sheet, knows they can afford me, and has (probably) decided to hire me.  Easy peasy, right?

Of course, there are projects that don’t fit on my rate sheet: 100-word elevator pitches, mottos, researched and ghostwritten blog posts, on-going consulting gigs.  And of course, there are projects and professional fields that don’t lend themselves to rate sheets - a static webpage shouldn’t costs the same as a totally interactive, built from scratch website.

But it brings me (and my inbox) a lot of peace to be open about how much I charge.

Do you post your rates online?  How do you deal with putting together quotes for clients?

P.S. other money stuff:  If you’re self-employed are you topping out your Roth IRA?  You should be.  I’m doing it and it’s not nearly as complicated as I thought. I also keep my money at a credit union rather than a bank and I looooove it.  Also, if you’re self-employed and you travel for work a lot, you should know about per diem tax deductions.  This ish will save you thousands of dollars a year. 

photo by // cc

5 Ways to Bring In The Money Without Feeling Sleazy

This post comes to us via Michelle Ward, PCC (aka The When I Grow Up Coach). She helps creative women get out of their soul-sucking jobs and into work that feels like play. Her first book, The Declaration of You (co-written with the artist Jessica Swift), was recently published and encourages everyone to clarify their purpose sans super seriousness.


Are you afraid that talking about your biz turns you into a used car salesman overnight (greasy pompadour and mismatched suit included)?

Then you’re gonna wanna buy this article you’re reading now, 5 Ways to Bring In The Money Without Feeling Sleazy! For the low low price of just $19.95, I’ll throw in a set of steak knives! Get your credit card ready and call –


When we think of Selling, we usually think of steak knives, Crazy Eddie and operators who are standing by to take our calls. We think of in-your-face aggression, one-way conversations, and telemarketers who interrupt our dinner.

Do me a favor and wave goodbye to the slimiest of salesmen that lives in your head.  Smile.  Give him a hug, even. Watch him go, dejected.

See, in your world, that slimy salesman won’t ever be able to make an appearance. Not only because you won’t let him, but because you can’t possibly become him. Ever.

You have too much of an interest in connecting with others, in bringing them goodness and improving their lives so that you’d never strong-arm someone into buying something from you that they don’t need.

It’s just not who you are, what you offer, and how you want to build a relationship - and you can bring that into all aspects of your business. I pinky swear it.

Stop Calling it Selling
Thinking of having to “sell”, “market myself”, or “advertise” brings on a big case of The Icks.

I decided long ago to group those things under one umbrella, and call it Hooplah - something silly, and fun, and a bit ridiculous, too. I had another client decide to call it Ballyhoo (isn’t that the best word ever?), and it immediately brought a sense of celebration to it all. Conversely, a coach I had called it Inviting, and it immediately created an intimate, personal connection.

Find your word for Hooplah/ Ballyhoo/ Invitations and ban the Selling/Marketing/Advertising from your vocabulary for good.

Create Your Client Profile, and Speak to Her Directly
Who will read your blog, buy your product, or hire you for your services? Think demographically + personality-wise. By starting to answer them and create a client/ customer/ reader profile, you’ll be able to have a picture in your head of who needs to pick up what you’re putting down and why. You can even cheat and use your favorite client or best friend!

Once you have that person in your head, you can write your copy and blog posts for her directly and tailor your products and services to her specifically, too. It’s so much easier than writing for My Audience, I promise (because really – who the heck is that?)!

If you’re having trouble answering these questions, grab a magazine and start leafing through. Rip out anything and anyone in those pages that speaks to you, even if you don’t know why. When you’re done, create a collage and hang it in your office space, or make it your desktop. Keep it in plain view when you’re writing, and write for the person(s) included there.

Be Yourself, Loud and Clear
When I started my blog, I was initially under the guise that, as a life coach, I had pretend that my life is perfect and I have it all figured out, instead of disclosing that I still worked a day job and was pretty damn scared and vulnerable at the time, I realized pretty quickly that my blog was so boring that even I wouldn’t read it. That’s when I chucked the mask I was wearing and let it all hang out – my “real” life, my challenges, my loud personality, my enthusiasm, my sense of humor, my silliness, my day job, my wins and the excessive use of the word “amazeballs.”

Uncoincidentally, that’s when I started getting steady readers and clients who were already excited to work with me despite never having a consultation call.  I inadvertently realized that I never have to sell anyone on working with me who’s read anything I’ve written online because they know what they’re gonna get. That’s THE BEST!

Make It Valuable
Quick - which statement below makes you want to Click Here?

“I wrote a book! It’s so great! Click here and buy it!”


“Want to uncover your own declarations around life’s big, scary topics in a fun, creative way? Click here to make it happen!”

I don’t know about you, but I see Option 1 more than I’d like - on Twitter, on Facebook, on blogs - they’re all over! If someone comes to your home on the Interwebs, they want to get to know *you*, and what you sell is just a portion of that. I gotta tell you, nothing keeps me away from the Follow button more than someone with a feed full of outgoing tweets that link back to their own stuff and/or only talks about themselves. Yuck.

So, swap it around and start crafting your copy to be about what your audience will find helpful (yes, that includes sharing what other people are putting out there) - not what you wanna tell them about yourself.

Have a Conversation
There’s a reason we have two ears and a mouth – it’s to listen twice as much as we speak.

On my consultation calls, there’s never a schpeel. I’m never waiting to “close” them. I’m there because I get to gage whether I can help someone, or know someone that can help them. I’m there to answer their questions and give them the information they’re looking for so they can make the best decision for themselves. I’m there to listen to dreams and offer encouragement and make a connection.

Honestly, the Hooplah doesn’t even come into the equation, and I don’t think of my consultation calls as “prospects” or “sales.” I think of them as “creatives” and “go-getters” and, um, “people.”

Imagine that.

How do you feel about selling?  What tips/tricks have you found useful?  Share in the comments!

photo by tax credits // cc

How To Get People To Notice You On The Internet

Oh, but the internet is crowded with interesting blogs, cool products, and one million people trying to tell you about one million things.  How’s a fledgling blogger or company supposed to gain any traction in a market that already feels totally saturated?

Well, pretty much the same way that anybody ever accomplishes anything: with a plan + lots of hard work.

Here’s a basic break down of how to get people to notice you on the internet.

1.  Create helpful, engaging, beautiful, well-written content
Dur.  Write tutorials that your readers will find useful and forward to their friends.  Take gorgeous photos.  Create content that resonates and connects with your readers and their lives.  (I realize that this is sort of easier said than done - I’ll tell you more about this in future posts!)

2.  Post that awesome content consistently and promote it multiple times on social media
Remember why it’s so important to post consistently?  The more awesome content you put on the internet, the more likely it is that people will notice you.  And remember that because of the way Twitter works, you can tweet links to your posts multiple times without annoying anybody!

3.  Interact with your peers
Assemble Twitter lists and Google Reader folders of the people in your field you’d like to collaborate with.  Chat with them on Twitter, link to awesome things they’ve done, leave comments on their posts, and then email them with collaboration/guest post/let’s-get-coffee ideas!

4.  Pitch your stuff
It’s unlikely that Apartment Therapy and Designsponge are going stumble upon your website of their own volition - pitch them!  The same goes for websites you’d like to guest post for. Pitching can be a bit intimidating, but the worst that’s going to happen is that they’ll ignore your email - pretty painless, right?

5.  Engage your community
The people who read your blog, buy your products, and link to your content are your most valuable resource.  Make sure they know it!  Ask them questions, reply to their comments, give them freebies and discounts.

6.  Don’t be afraid to do something totally different
Sometimes your biggest successes will come from ‘un-monetizeable’ ideas or things you’ve never seen done. Prior to Danielle LaPorte’s Burning Question series, I’d never seen bloggers ask their readers a question and then link to reader responses within their own blog. Storychord is a monthly short story that you read while listening to a hand-picked soundtrack. My own True Story series is sort of an internet anomaly that brings me zero dollars but lots of traffic.

Is this a lot of work?  Yes.  Will these things help you make more sales + gain more readers + network with the best of ’em?  Also, yes!

Do you have any tips to share?  How do you get noticed on the internet?

vintage glasses for sale here